Analysis of Teaser Trailers...

Alice in Wonderland

This is an adaptation of the original Disney Film, again being created by Disney. At the beginning of the trailer the memorable disney castles comes up, which immediately indicates that its a family film and also that it's going to be a "magical" type of film. The trailer shows parts of the actual film, this drags an audience in as they use a lot of enigmas. Non-diegetic sounds of music throughout; starts of calm and as the trailer goes on it gets faster and louder, this builds suspense which a lot of teaser trailers do as it is the first thing to attract an audience to the film. The trailer shows all of the memorable characters (Alice, the Rabbit, the Mad Hatter, Queen of Hearts etc). It also shows that the film will be much different to the first film. You can alos tell from the trailer that Alice is much older than she is in the book or the first film whic gives a sense that the film may be trying to capture more than a very young audience. There are a lot of faster cuts and also some slower ones with fade ins and outs. There are titles during the trailer with the memorable phrase from the first film "You're late for a very important date"; the titles also mention Tim Burton (the director) and the main actors (Johnny Depp and Anne Hathaway) this can draw in an audience because they may like the actor.

Digital Tecnology

How did you use media technologies in the construction and research, planning and evaluation stages?

I used digital technologies in the research of my portfolio by analysing the opening scenes to films in a similar genre that I wanted to use for my film. I did this using DVD's and you tube.

In the construction of my film I used digital technologies, using a camera and microphone. Also I edited my film using a computer programme.